{"title":"Beard \u0026 Grooming","description":"\u003cp\u003eElevate your grooming routine with Beautiful Evolution's beard and grooming collection. From nourishing beard oils and butters to precise brow soaps — every product is formulated to keep you looking and feeling your best.\u003c\/p\u003e","products":[{"product_id":"beard-oil-unscented","title":"THE GROUNDED BEARD OIL","description":"\u003cp\u003e\u003cspan style=\"font-size: 0.875rem;\"\u003e A clean, conditioning ritual for a beard that feels soft, looks polished, and wears effortlessly.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDescription:\u003c\/strong\u003e\u003cbr\u003eTHE GROUNDED BEARD OIL is a lightweight daily grooming oil designed to soften the feel of beard hair while conditioning the skin beneath. Its easy, non-heavy texture helps tame dry-looking strands, smooth the overall appearance of the beard, and leave a naturally refined finish. Work a few drops through a clean, towel-dried or dry beard, then comb or shape as desired.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFinish:\u003c\/strong\u003e Soft, conditioned, naturally polished\u003c\/p\u003e","brand":"Beautiful Evolution","offers":[{"title":"Default Title","offer_id":46528988577889,"sku":"101509-BLNK-FE-05-07-BL-BIO1","price":21.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0652\/6953\/0721\/files\/101509-BLNK-FE-05-07-BL-BIO1.webp?v=1789784259"},{"product_id":"beard-butter","title":"THE GROUNDED BEARD BUTTER","description":"\u003cp\u003eA rich yet easy-wearing conditioning ritual for a softer, smoother, more naturally polished beard.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDescription:\u003c\/strong\u003e\u003cbr\u003eTHE GROUNDED BEARD BUTTER is a nourishing grooming treatment created to soften coarse beard hair, help seal in moisture, and support a more refined, well-kept appearance. Its creamy balm texture melts between the hands and works easily through the beard, helping to condition dry-feeling strands, reduce a rough appearance, and provide light, flexible control without a stiff or overly styled finish.\u003c\/p\u003e\n\u003cp\u003eWarm a small amount between palms, then massage through a clean, dry or towel-dried beard. Comb or shape as desired.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFinish:\u003c\/strong\u003e Soft, conditioned, naturally polished with light hold\u003cbr\u003eand elevated daily grooming essential rooted in ease, comfort, and quiet confidence.\u003c\/p\u003e","brand":"Beautiful Evolution","offers":[{"title":"Default Title","offer_id":46528993493089,"sku":"101509-BLNK-FE-05-07-BTT","price":40.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0652\/6953\/0721\/files\/101509-BLNK-FE-05-07-BTT.webp?v=1789784277"},{"product_id":"brow-soap-clear","title":"THE SOFT HOLD BROW SOAP","description":"\u003ch2\u003eDescription\u003c\/h2\u003e \u003cp\u003eThis lightweight, non-flaking brow sculptor delivers a strong, flexible hold that lasts all day. Infused with organic olive oil, the formula conditions while locking each hair in place for a fuller, fluffier finish. Designed to style and set brows without stiffness, shine, or visible residue. Can be used alone or layered over brow products for added definition and structure.\u003c\/p\u003e\r\n\u003cp\u003e \u003c\/p\u003e\r\n\u003cp\u003eMade in North America.\u003c\/p\u003e \u003ch2\u003eBenefits\u003c\/h2\u003e \u003cul\u003e\r\n\u003cli style=\"font-weight: 400;\" aria-level=\"1\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eOrganic olive oil for an intense hold\u003c\/span\u003e\u003c\/li\u003e\r\n\u003cli style=\"font-weight: 400;\" aria-level=\"1\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eOat protein relieves dryness and irritation \u003c\/span\u003e\u003c\/li\u003e\r\n\u003cli style=\"font-weight: 400;\" aria-level=\"1\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eTravel-friendly, purse-friendly packaging\u003c\/span\u003e\u003c\/li\u003e\r\n\u003cli style=\"font-weight: 400;\" aria-level=\"1\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eVegan and cruelty-free\u003c\/span\u003e\u003c\/li\u003e\r\n\u003c\/ul\u003e \u003ch2\u003eApplication\u003c\/h2\u003e \u003cul\u003e\r\n\u003cli style=\"font-weight: 400;\" aria-level=\"1\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eWet wand and apply the brow soap to the brows\u003c\/span\u003e\u003c\/li\u003e\r\n\u003cli style=\"font-weight: 400;\" aria-level=\"1\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eBrush towards the outer brow corners to help create volume\u003c\/span\u003e\u003c\/li\u003e\r\n\u003c\/ul\u003e \u003ch2\u003eIngredients\u003c\/h2\u003e \u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eCocos Nucifera (Coconut) Oil, Arecaceae (Palm) Oil, Glycerine, Water, Sodium Hydroxide, Sorbitol, Propylene Glycol, Sorbita Oleate, Oat Protein\u003c\/span\u003e\u003c\/p\u003e","brand":"Beautiful Evolution","offers":[{"title":"Default Title","offer_id":46529014071393,"sku":"101509-BLNK-EZ-01-02-BWS","price":20.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0652\/6953\/0721\/files\/101509-BLNK-EZ-01-02-BWS.webp?v=1789784284"},{"product_id":"foaming-beard-wash","title":"THE FOAMING BEARD WASH","description":"\u003ch2\u003eProduct Description\u003c\/h2\u003e\n\u003cp\u003eA gentle-feeling cleansing essential designed for the daily care routine of facial hair and the skin beneath it. Its foaming format supports a simple, refreshing cleanse as part of the \u003cstrong\u003ePrepare. Perfect. Polish.\u003c\/strong\u003e ritual.\u003c\/p\u003e\n\u003cp\u003eThe formula’s cleansing performance, skin benefits, fragrance, and suitability for specific beard or skin types should be confirmed with the supplier before publication.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFinish:\u003c\/strong\u003e\u003cbr\u003eFresh and clean-feeling, subject to formula verification.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eProduct callouts:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eDesigned for cleansing the beard and surrounding skin\u003c\/li\u003e\n\u003cli\u003eFoaming format for an easy, uncomplicated application\u003c\/li\u003e\n\u003cli\u003eHelps remove daily buildup, subject to supplier verification\u003c\/li\u003e\n\u003cli\u003eComplements the “Prepare” step of the Elowen Beauty ritual\u003c\/li\u003e\n\u003cli\u003eSuitable for use in a daily grooming routine, pending supplier confirmation\u003c\/li\u003e\n\u003cli\u003eCreated for a polished, well-maintained appearance\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eBrand Positioning\u003c\/h2\u003e\n\u003cp\u003eA straightforward grooming essential that brings the Elowen Beauty ritual into everyday beard care, helping prepare facial hair and the skin beneath it for the steps that follow.\u003c\/p\u003e\n\u003cp\u003eMeet \u003cstrong\u003eTHE FOAMING BEARD WASH\u003c\/strong\u003e, a cleansing essential designed for the beard and the skin beneath it. The foaming formula fits easily into your “Prepare” routine, helping create a fresh, clean-feeling foundation for everyday grooming.\u003c\/p\u003e\n\u003cp\u003eWet the beard and surrounding skin, apply a small amount, and gently massage through the hair and along the skin. Rinse thoroughly. Follow the supplier’s confirmed directions and usage guidance.\u003c\/p\u003e","brand":"Beautiful Evolution","offers":[{"title":"Default Title","offer_id":46539643060321,"sku":"101509-BLNK-FE-05-07-WSH","price":23.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0652\/6953\/0721\/files\/101509-BLNK-FE-05-07-WSH.webp?v=1789784185"},{"product_id":"hemp-infused-beard-growth-oil-unscented","title":"THE VEIL HEMP-INFUSED BEARD OIL","description":"\u003ch3\u003eProduct Description\u003c\/h3\u003e\n\u003cp\u003eA beard-care oil designed for the “Prepare” step of the Elowen Beauty ritual. \u003cstrong\u003eTHE VEIL HEMP-INFUSED BEARD OIL\u003c\/strong\u003e is intended to condition the beard and moisturize the skin beneath it, subject to supplier confirmation of its formula, hemp-derived ingredient, concentration, sourcing, texture, fragrance, and substantiated performance.\u003c\/p\u003e\n\u003cp\u003eThe phrase \u003cstrong\u003e“beard growth oil”\u003c\/strong\u003e should not be used as an efficacy claim unless supported by appropriate testing and permitted under the regulations of each intended sales market. Cosmetic oils generally should not be presented as capable of stimulating, accelerating, preventing, or restoring hair growth without robust substantiation and regulatory review.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFormula type:\u003c\/strong\u003e\u003cbr\u003eAnhydrous facial-hair oil, oil blend, serum oil, balm-oil hybrid, or another format to be confirmed.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHemp-derived ingredient:\u003c\/strong\u003e\u003cbr\u003eHemp seed oil, hemp extract, cannabidiol (CBD), or another hemp-derived ingredient to be confirmed separately. Hemp seed oil and CBD are not interchangeable ingredients and must not be described interchangeably.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eTexture and appearance:\u003c\/strong\u003e\u003cbr\u003eLightweight, dry-touch, rich, glossy, clear, translucent, colored, or another characteristic to be confirmed.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eIntended use:\u003c\/strong\u003e\u003cbr\u003eApplication to the beard and\/or skin beneath the beard, subject to supplier instructions and safety documentation.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFragrance:\u003c\/strong\u003e\u003cbr\u003eFragrance-free, naturally scented, essential-oil scented, parfum-containing, or another profile to be confirmed.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eProduct callouts:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eDesigned for the “Prepare” step of the Elowen Beauty ritual\u003c\/li\u003e\n\u003cli\u003eIntended for beard and facial-skin use\u003c\/li\u003e\n\u003cli\u003eHemp-derived ingredient and concentration to be confirmed\u003c\/li\u003e\n\u003cli\u003eBeard-conditioning and skin-moisturizing properties to be substantiated\u003c\/li\u003e\n\u003cli\u003eHair-growth claims require separate evidence and regulatory review\u003c\/li\u003e\n\u003cli\u003eFacial and eye-area safety to be verified\u003c\/li\u003e\n\u003cli\u003eFragrance and essential-oil status to be confirmed\u003c\/li\u003e\n\u003cli\u003eRecommended use frequency to be confirmed\u003c\/li\u003e\n\u003cli\u003ePricing and supplier cost to be confirmed\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eBrand Positioning\u003c\/h3\u003e\n\u003cp\u003eA considered beard-care product within the Elowen Beauty preparation ritual. \u003cstrong\u003eTHE VEIL HEMP-INFUSED BEARD OIL\u003c\/strong\u003e is positioned as an oil-based grooming step intended to condition beard hair and support the feel and manageability of the beard, subject to supplier verification.\u003c\/p\u003e\n\u003cp\u003eThe “hemp-infused” descriptor must accurately identify the specific hemp-derived ingredient used. Any claims concerning beard growth, follicle stimulation, reduced shedding, fuller appearance, skin repair, anti-inflammatory effects, or treatment of irritation require formal substantiation and regulatory review.\u003c\/p\u003e\n\u003cp\u003eMeet \u003cstrong\u003eTHE VEIL HEMP-INFUSED BEARD OIL\u003c\/strong\u003e, an oil-based beard-care product designed for the “Prepare” phase of the Elowen Beauty ritual.\u003c\/p\u003e\n\u003cp\u003eApply the recommended amount to clean, dry, or slightly damp beard hair according to the supplier’s instructions. Distribute evenly through the beard and massage into the skin beneath it if approved for that use. Begin with a small amount and add more only as needed.\u003c\/p\u003e\n\u003cp\u003eAvoid contact with the eyes, lips, broken skin, and irritated areas. Review the complete ingredient list, directions, and warnings before use. Patch test according to the supplier’s guidance and discontinue use if irritation or discomfort occurs.\u003c\/p\u003e\n\u003cp\u003eThis product should not be presented as a treatment for hair loss, a replacement for medical care, or a guaranteed beard-growth solution unless specifically supported by appropriate evidence and regulatory approval.\u003c\/p\u003e","brand":"Beautiful Evolution","offers":[{"title":"Default Title","offer_id":46548271824993,"sku":"101509-BLNK-FE-05-07-BGO-BGO1","price":24.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0652\/6953\/0721\/files\/101509-BLNK-FE-05-07-BGO-BGO1.webp?v=1789784288"}],"url":"https:\/\/elowenbeautycosmetics.com\/collections\/beard-grooming.oembed","provider":"Beautiful Evolution","version":"1.0","type":"link"}